Archive for February, 2011

My Own Handwriting Via My Cool Fonts

Thursday, February 17th, 2011

In the age of extreme personalization, the fonts used in email messages remain pretty standard. Helvetica, Times New Roman, Ariel, Verdana, and maybe when you’re feeling wild and crazy, a little Bookman Old Style.

Now Yahoo! Mail users can easily add some unique FONTastic spice to your email messages with the newest app to join Yahoo! Mail: My Cool Fonts by Fontself. Last year we introduced the feature to many countries where Yahoo! Mail is available. Now we’re extending this to our users in the U.S., and we’re adding greater functionality for everyone.

With My Cool Fonts you can express yourself with cool, fun fonts like Valentine, Magic, and even Middle Earth. And if that weren’t enough, the icing on the cake is that I can create a font with my own handwriting that is available for me to use via Yahoo! Mail.

To use My Cool Fonts, simply click on My Cool Fonts application on the lower left hand side of Yahoo! Mail to launch the application. Select your font and type your message in the window shown.

Once your message is typed, click to “Create email” and a compose window will be opened with your message, ready to be sent to anyone you choose.

To create and use your own font, just click on the “Create a New Font” button within the My Cool Fonts app. You’ll be taken to the My Cool Fonts website where you’ll be instructed on how to create your font for use within Yahoo! Mail. In this example, you’re seeing a message using a font I created with my own handwriting called “My 1st Font.”

With My Cool Fonts and Yahoo! Mail, you can express yourself in ways never before possible. Check it out today.

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Miriam Geller
Director of Product Management
Yahoo! Mail

Bringing Yahoo! Mail to Life with Our New Ads

Thursday, February 10th, 2011

I’ve been a Yahoo! Mail user long before I joined the company, and Yahoo! Mail has been my personal email for about 10 years. For me, and millions like me, Yahoo! Mail is the place where I share and communicate really personal moments with those closest to me. It’s where I shared the happy and sad moments in my life – like when I told my closest friends I got engaged, announced I was pregnant (both times), and delivered the somber news of losing a close family member.

Our latest marketing campaign is a celebration of those moments and a celebration of Yahoo! Mail helping people stay connected to the people who really matter. We used some delightful animation to help tell our story and highlight a few of our product features.

We hope you enjoy them. Maybe there’s a moment that you shared through Yahoo! Mail that would make a good story. We’d love to hear it.

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Sarah Acton
Consumer Marketing Director
Yahoo!

An Update for Yahoo! Mail Windows Phone Users

Friday, February 4th, 2011

For Yahoo! Mail users on Windows Phone, we are aware of a Windows Phone synchronization inefficiency with Yahoo! Mail, which could result in larger than expected data usage for a small percentage of users. We are currently working with Microsoft to help them resolve the issue. In the meantime, here’s a link to Microsoft’s support page explaining how you can change your Windows Phone settings to reduce the frequency of your phone updating Yahoo! Mail. Please click on this link and follow the steps outlined. We recognize this might be an inconvenience, and we will provide an update soon.

The Yahoo! Mail team